Cine industry body, the MPAA, together with the Organization of American cinema, NATO (National Association of Theater Owners), decided to officially ban Fitted technologies in the country's cinemas.
This means that owners of such as Google Glass must keep their glasses in your pocket or elsewhere, but can not wear them when a movie is shown.
Earlier this year, a man was stopped in Ohio when he would go to the movies because he wore a pair of Google Glass. The cinema then consulted the MPAA, which in turn phoned Homeland Security to investigate the matter.
Google Ice Cream has also been banned in a number of different establishments in the United States, such as pubs, casinos and strip bars.
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